First Page Positions in Google Down from 10 to 8.5

First Page Positions in Google Down from 10 to 8.5

So I know this is Metric Month on here, but this is pretty big news really so I can’t really let it go… Searchmetrics has released a new industry study analysing the SEO (organic) industry and ranking world in detail, and they found some very, very...
The Difference Between Users, Sessions and Page Views

The Difference Between Users, Sessions and Page Views

Hello again! So, as October is going to be a month of looking at the stats, metrics and analytical data behind digital marketing, today I’m going to discuss Sessions and Page Views. These are two metrics that anyone who has ever logged into Google Analytics, looked at...
Google Penguin Now An Early Warning Device?

Google Penguin Now An Early Warning Device?

Right now I’m sure you are sitting there thinking “what on earth does the title of this post mean?” Well, to put it simply, Search Engine Land are reporting that Google Penguin no longer actually penalises you! Or at least, not the extent that it did...
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